How do you use Google Analytics to run an effective blog? Check out this resource!
Most bloggers use a program called Google Analytics to track how many people visit their site and what they read. It’s easy to read the information, but how do you use Google Analytics to improve your blog? How do you use Google Analytics to create a more rewarding experience for readers while making sure posts reach the audience they were intended for?
How to Use Google Analytics to Improve Your Blog
What You'll Find on This Page
Google Analytics is a powerful tool for bloggers who are looking to understand why people find their site, what they are hoping to gain from reading their blog, and what will keep them coming back. The trick is to figure out how to read the information that is presented, as well as what to do with it.
This month, I decided that after seven years of blogging it was time to learn how to make the most of this information. I started working my way (slowly, because blogging for me happens in three minutes here, three minutes there) through Kelli and Crystal’s ebook, Skyrocket Blog Pageviews Using Google Analytics. This book consists of 33 challenges. Each challenge requires only a few minutes. This makes the book perfect for bloggers like me who work in brief moments of quiet found throughout the day.
What You Get From This Book
By the time you work your way through this book (really a self-guided course), you will understand who reads your blog and why. You will discover great ways to reach both established and new readers. Because the steps are based off of what is happening on your site at any given time, you can also start over once you finish the 33 steps. Work through the steps over and over to create a site ideally structured to meet the needs of your audience.
If you are wondering how to use Google Analytics to improve your blog, I recommend buying this book. Think of it as a course. Once you buy the ebook, you can also request to join the SKYROCKET 30 Day Challenge Facebook group. This Facebook group provides community support as you work your way through the steps.
How do you use Google Analytics to improve your blog? Do you know a favorite tip on how to use Google Analytics? Drop me a note on my Facebook page!Â
MaryAnne is a craft loving educator, musician, photographer, and writer who lives in Silicon Valley with her husband Mike and their four children.
I don’t look at my Google Analytics enough. I’m glad there is a bite size course for this! Did you complete all 33 challenges? What did you find out about your audience? I hope you will cover that on your blog when you get a chance!
I am still working my way through, but I like your suggestion of writing it all up in the end. Extra motivation to really pay attention to everything I learn!
I always find it interesting when bloggers share things like that. So, yes do it.
I have it on my list of things to do! But have you increased your traffic at all?
Yes, I have! And I expect to see traffic grow more as I go through all of the steps. I have read a bunch of blogging books and blog posts; this is the most logical approach I have come across.
I’m afraid I’m a bit conflicted over whether I even want a lot of pageviews! The community is important to me, but I’m torn about privacy issues.
I know what you mean!